MarketAcross review: the agency behind Chainwire, twelve years in, no price list

MarketAcross is the Tel Aviv agency that launched Chainwire, the press-release wire we rated 6.5/10, and the name most crypto marketing lists put in their top three for public relations. It sells earned media, advisory and SEO to blockchain companies, claims “more than 1000 companies” served, and shows a logo wall running from Binance and Polkadot to Ubisoft. We read all sixty-four pages of its site, its terms, its ten case studies and the public coverage reports behind them, its nine Clutch reviews, and its own homepage as archived every year since 2014, then checked what could be checked outside the group’s websites. Our score is 7/10: the longest verifiable track record in crypto PR, sold by quote only, with a founding story its own archives do not support and a sister wire folded into the campaigns.

Who is behind MarketAcross

Four co-founders are named on the About page: Nadav Dakner, Elad Mor (CEO), Itai Elizur (Managing Partner) and Ofir Englin. Below them the team page lists thirty-one more people, from a CMO, CFO and CRO down to account managers and events staff, plus four “Special employees” titled President, Food QA, CFDog and Head of Security. We looked: they are the office dogs, and three of them are on the floor between the desks in the office photos. Clutch puts the company at 10 to 49 employees at Se’adya Ga’on Street in Tel Aviv, and the phone number on that profile is the one printed on the agency’s 2017 homepage. Tracxn counts 31 staff as of July 2026 and records no outside funding.

The group matters more than the headcount. The About and Contact pages carry a section headed “Market Across Media Group” which says the agency “operates as part of the InboundJunction Media Group, a powerful ecosystem of marketing and media companies focused on Web3 and tech innovation”, and lists three siblings: Chainwire, “a leading press release distribution platform for crypto and blockchain media”; BlockBuilders, “a forward-thinking venture capital firm”; and InboundJunction, “a seasoned PR agency for Web2 tech companies”. The job advert for a PR account manager is blunter: “InboundJunction and MarketAcross are fast-growing, well connected, PR, SEO and content marketing firms in Israel.” Mr Elizur’s author bio calls him “a Partner at InboundJunction and Chainwire” and “an angel investor at BlockBuilders”. The BlockBuilders website did not load at the time of writing.

Chainwire’s legal owner is Media Fuse Ltd, and we counted the names: ten people on the MediaFuse team page, including Mr Dakner, Mr Mor and Mr Elizur as co-founders and the same CMO, CRO, CFO and VP Finance, are on the MarketAcross team page too. Chainwire’s launch release in October 2020 said the wire “will be powered by MarketAcross”, and Chainwire’s homepage today lists MarketAcross among its client logos. The PR desk and the wire are run by the same people. The agency discloses this on its About page and does not mention it on the case-study pages where “Chainwire” sits in the list of services delivered.

What MarketAcross sells

The services page lists three lines. Blockchain PR covers “Newsjacking, Interviews, Op-eds, Commentaries, Press releases”, and the page is explicit that the agency does not wait for news: “We don’t just wait to get news from you to pitch. We create media opportunities for you.” Advisory covers “Comms strategy, Market positioning, Messaging frameworks, Launch planning”, with the claim that “our advisory team shaped the comms strategies behind Binance, Polygon, and Polkadot.” SEO is the trade the company was in before crypto. The contact form adds a fourth option, “Event Strategy & Support”: MarketAcross acts as media partner to conferences such as Korea Blockchain Week and Paris Blockchain Week and sells event PR to companies attending them. On 17 September 2026 it was named official media partner of Korea Blockchain Week for the fourth time, in a release distributed, naturally, through Chainwire.

The process page describes four steps, “Deep dive, Landing media, Extra push, Rinse & repeat”, and the “extra push” is where the wider ecosystem appears: “We amplify it via relevant online communities, crypto influencers, KOLs.” Influencer work is not a separate service line here as it is at Coinbound; it is a distribution layer for coverage the PR desk has already landed, shown in the case studies as YouTube videos from channels such as Thinking Crypto. Since June 2026 the agency also has a partnership with Cryptic, a marketing agency that says it has “managed over $100 million in marketing budgets” and sells KOL and token-launch campaigns, so a client who wants the full stack is handed to a partner rather than an in-house team.

The homepage’s centrepiece is a list headed “Latest media hits we landed for our clients”: sixty-four dated links from March to July 2026, eleven each at Cointelegraph and CoinDesk, seven each at The Block, TheStreet and Bitcoin.com, and single entries at Bloomberg, Le Monde and the New York Times. We opened three at random. All three were staff-written news stories quoting a client executive, not press releases, which is what a PR desk is supposed to produce and what most agency sites never let you check. Around it sit a 255-entry events calendar, a podcast and a staff-bylined blog, fourteen of whose twenty-seven posts date from August 2025 onwards.

Pricing in 2026

There is no price on marketacross.com. No pricing page, no package, no minimum, no FAQ answer with a range; Coinbound at least writes “typically start around $10,000 per month” somewhere, and Outset PR prints a press-office card from $8,000 a month next to three fixed Google Discover packs; see our Outset PR review. What MarketAcross publishes instead is a model. The homepage calls it a “Results Based Retainer”: “You don’t pay for our ‘representation’, you pay for media coverage; it’s the only fair model in our mind”, and further down, “instead of charging blind monthly fees, we define exactly what deliverables you’ll receive … In our world, finishing a month with no meaningful media hits simply doesn’t exist.”

What	Figure	Where it says so
Any price, package or minimum	None	marketacross.com, all 64 pages
Minimum project size	“$10,000+”	Clutch profile (set by the agency)
Hourly rate	“$150 – $199 / hr”	Clutch profile
Most common project size	“$10,000 – $49,999 based on 8 reviews”	Clutch, from reviewer disclosures
Reviewer budgets	4 × $50,000–199,999; 4 × $10,000–49,999; 1 confidential	The nine Clutch reviews
Billing model	“you pay for media coverage”; “Results Based Retainer”	Homepage
Same model, 2017 wording	“we only get paid when we are able to secure a successful publication … without ANY retainers”	Archived homepage, September 2017

Two things follow. The budget band is the same premium tier as Coinbound’s, but the outside record skews higher here: four of the nine Clutch reviewers spent $50,000 or more, against six under $10,000 at Coinbound. And the wording has drifted: “without ANY retainers” in 2017, “our non-retainer model” in the Clutch description still, “results-based retainer” on the 2026 homepage. Coverage-based billing is a real and unusual offer in this market and the reason to take a call. A buyer should ask what a “meaningful media hit” is defined as, what one costs, and what happens in a month when the news does not land, because none of that is written down anywhere public. The opposite approach, an hourly rate card with everything written down including a seven-day refund limit, is in our NinjaPromo review.

Clients and case studies, checked

The homepage logo wall has twenty-two names, from Polkadot, Binance, Solana and Crypto.com to Ubisoft and Worldcoin. The biggest cannot be confirmed outside the group’s own pages, and the group’s own count moves: “over 150 clients” in the October 2020 Chainwire launch release, “hundreds of ICOs” on the 2019 homepage, “300+ Web3 brands” in Mr Elizur’s bio, “more than 1000 companies” on the About page today. What can be confirmed is the middle of the list: the nine Clutch reviewers at Upland, Orbs, Public Mint, PARSIQ, Millicent, Fuse.io, the Blockchain Founders Fund and two smaller projects, each signed with a name and title or verified anonymously by Clutch, and a 2023 channel partnership with Chainlink Labs for its BUILD programme, announced on the agency’s blog with a quote from Kate Lane, Partnerships at Chainlink Labs.

The ten case studies are better than most in this category because they show their working. Each carries a counter of “Published articles”, “Social shares”, “Estimated views” and “Online readership”, a list of top articles with dates and outlets, a named client testimonial, and a link to the full coverage report. The reports are public: the Avalanche one opens to “167 Pieces of Coverage”, “5.8M Estimated Views” and “3.12B Audience”, with the definition printed beside each number. Read the definitions. “Audience” is the “combined total of publication-wide audience figures for all outlets featuring coverage”, so 3.12 billion is CoinDesk plus Cointelegraph plus Yahoo Finance plus every other outlet, added together, once per article. The number that approximates readers is the 5.8 million estimated views. Across the ten studies the article counts add up to 925 (Splinterlands alone is 270), and the readership figures, 454 million for Polygon, 609 million for EOS, 3.12 billion for Avalanche, are audience sums, not views.

The testimonials are the strongest part of the client record: Sandeep Nailwal, co-founder of Polygon, on a mainnet-and-staking launch that the page says produced “more than 25 mentions” in the month; Yves La Rose of the EOS Network Foundation; Meghan Gardler, Director of Growth Marketing at Avalanche; Dominique Tardieu of Ubisoft; the chief executives of Simplex, Somnia, Splinterlands and Space and Time; Gregory Gopman of Ankr. Two footnotes. The Ankr page says “more than 500 articles in 4 months” in the text while its own counter says 50. And Space and Time appears both as a 2022 case study and, per Tracxn, as a September 2022 investment by MarketAcross, one of nine such stakes it records. An agency that invests in clients is not unusual; a reader should just know that some testimonials come from portfolio companies.

Third-party reviews, and what they actually mean

Clutch is the whole outside record. The profile is “Verified”, the overall score is 5.0 from nine reviews, and the sub-scores are 4.9 for quality, 4.8 for schedule, 4.7 for cost and 5.0 for willingness to refer. The reviewers are the kind you can look up: the Head of Marketing at Upland on a PR retainer running since November 2022 (“Market Across always delivers on time and proactively comes up with ideas to generate new storylines in between launch cycles”), the VP of business development at Orbs on an engagement running since January 2020 (“Cost was more than fair for the quality received”), the managing partner of the Blockchain Founders Fund, and the co-founder of Millicent, a layer-1 blockchain. The criticism, where there is any, is specific and small: “Could offer more variety of article categories and suggest more media angles”, and from Fuse.io’s head of PR, “one leading media publication, recognized globally, which we have not yet managed to feature in.”

Now the shape. Five of the nine reviews were posted in a single window between 27 May and 26 July 2021, seven date from 2020 and 2021, and the newest, from 9 August 2023, covers a project that ended in January 2022. Nothing has been added in three years, during which the homepage says the agency landed sixty-four media hits in five months and the About page claims a thousand clients. Nine reviews is a thin base for a twelve-year-old agency, and a smaller one than Coinbound’s fourteen. The Manifest, Clutch’s sister site, repeats the same nine. Trustpilot has no page for marketacross.com at all, which cuts both ways: no complaints, but no place either where a client outside the Clutch process has said anything. A search for disputes, forum threads or complaints turned up nothing.

The terms: a website policy, not a service contract

MarketAcross publishes one legal document, and it governs the website, not the work. The Terms of Use, effective 1 September 2025, open with “INBOUNDJUNCTION.COM AND/OR MARKETACROSS.COM (‘INBOUNDJUNCTION’, ‘WEBSITE’, ‘WE’, ‘OUR’, OR ‘US’)” and describe the site as “an informational platform and marketing tool for InboundJunction, a digital marketing and public relations agency”. Anything you send through the contact form is licensed to InboundJunction on a “non-exclusive, royalty-free, perpetual, and worldwide” basis. Liability is excluded outright, in capitals, for “ANY LOSS, DAMAGE, EXPENSE, LOSS OF PROFITS, REVENUE” and every category of damages after it. Governing law is “the laws of The State of Israel” with “exclusive jurisdiction and venue of the competent courts and tribunals in Tel Aviv, Israel”, the venue Chainwire’s terms name too.

What is missing is everything a client would actually sign: no service agreement, no refund or cancellation clause, no notice period, no exclusivity or non-circumvention term, no contracting entity beyond the trading name InboundJunction, and a privacy policy of the same date with no company number or postal address. Coinbound at least publishes its default terms, harsh as they are; here you see the contract only when the proposal arrives, and a “results-based” engagement lives or dies on how that contract defines a result. One oddity for the diligent: the cookie banner on every page links its “Privacy Policy” to a password-protected development copy of the site rather than the live page.

“Crypto-natives since 2014”: what the archives show

The homepage makes a specific historical claim under the heading “Crypto-Natives Since 2014”: “We didn’t jump on the blockchain wagon by adding a ‘crypto PR’ tab to our site; we’ve been doing this, and only this, since our inception.” The About page adds “We didn’t pivot into this because of the hype, we’ve been here all along.” The company’s own homepage, as archived, says otherwise. The first capture, from 13 September 2014, is titled “Market Across | Marketing Made Simple” and sells search engine optimisation, public relations, “Blog & content Management” and link building, from an address on Bezalel Street. The words blockchain, crypto and bitcoin do not appear. The January 2016 and April 2017 captures carry the same copy. The first capture with “Blockchain PR & SEO” in the title is from 27 September 2017, at the height of the ICO boom, with a LAToken testimonial and the “pay-per-success” pitch; by July 2019 the title reads “ICO Marketing and Blockchain PR Firm” and the copy claims “hundreds of ICOs worldwide”.

None of this makes the agency young. Twelve years of continuous operation under the same founders, with the same phone number on the 2017 site and the 2026 Clutch profile, is a longer verifiable record than any other crypto agency we have looked at, and an SEO-and-PR shop that moved into blockchain in 2017 is a perfectly good origin story. It is just not the one on the homepage, and the three founding years in circulation (2012 on the About page, 2013 on Clutch and Tracxn, 2014 in every release) suggest nobody inside has settled on one either. When an agency’s trade is narrative, its own narrative is fair to check.

MarketAcross against the desks and networks we already track

An agency retainer and a wire package are different purchases, but this group sells both, and a client of the agency is routed to the wire as a matter of course. The table puts the retainer next to the distribution products we have already reviewed.

Product	What you buy	Published price	Guarantee	Refunds	Our score
MarketAcross (agency)	Earned media, advisory, SEO, event PR	None; Clutch lists $10,000+ and $150–199/h	“We guarantee results”; “you pay for media coverage”	Nothing published	7/10
Chainwire (wire, same founders)	Release on 8 to 100+ outlets, all links nofollow	$1,399 to $10,799	Outlet count, not named outlets	No refund clause; balances expire after 365 days	6.5/10
Coinbound (agency)	Earned media, influencers, paid, social, community	None; “start around $10,000 per month”	None: “specific results can rarely be guaranteed”	“non-refundable” by default	7/10
Cointraffic PR desk	Hand-managed release plus ad network	From €1,500 PR-only	“agreed-upon number” of sites	Exit refund minus 15% fee	7.5/10
Coinzilla marketplace	Sponsored articles on named outlets	€1,999 to €9,999 packages	Named outlet lists per package	“all amounts non-refundable”	9/10

The comparison with Coinbound is the useful one, because the two agencies are the category’s reference points and mirror each other. Coinbound started as an influencer shop and bought a wire; MarketAcross started as a PR shop and built one. Coinbound publishes a price floor and harsh default terms; MarketAcross publishes neither. Coinbound’s outside record is fourteen Clutch reviews, mostly small budgets; MarketAcross’s is nine, mostly large ones, plus public coverage reports nobody else in the category links to. For a release alone, our crypto PR distribution comparison applies and the agency is not the product to buy. For a programme of earned coverage with named executives who will vouch for it, this is one of two agencies in crypto with the references to justify a five-figure monthly conversation.

Verdict

Our score is 7/10. MarketAcross earns it on the record that can be checked: twelve years of captures under the same founders, an office and phone number that have not changed, nine Clutch reviews signed by people with titles at real projects and budgets to match, ten case studies whose coverage reports are public and whose testimonials come from a Polygon co-founder and an Avalanche marketing director, and a homepage list of media hits that, where we opened it, was real editorial coverage. It loses points for what it chooses not to print: no price, no service terms, no refund or cancellation language, a founding story its own archives contradict, an outside review base that stopped growing in 2023, and a sister wire that appears in the case studies as a line item rather than a related company. Chainwire, run by the same people, got 6.5 for strong product and weak paperwork. The agency is the same trade-off with better references.

Pros

• Longest verifiable history in crypto PR: continuous captures since 2014, same founders, same phone number, and a disclosed group structure.
• Case studies that show their working: public coverage reports, dated article lists, named C-level testimonials, and a sixty-four-item media-hit list that checks out where sampled.
• Coverage-based billing, offered consistently since 2017, with Clutch reviewers who rate cost at 4.7 and call value “more than fair”.

Cons

• No published price, minimum, service agreement, refund or cancellation term; the only legal text is a website policy naming InboundJunction.
• “Doing this, and only this, since our inception” is contradicted by its own 2014 to 2017 homepages, and the founding year varies between 2012, 2013 and 2014 depending on the page.
• Nine Clutch reviews, five from one 2021 window, none since 2023, no Trustpilot; audience figures on the case studies read as readership but are outlet totals; Chainwire sold inside campaigns without a note that it is a sister company.

Who should hire MarketAcross: a funded protocol, exchange or infrastructure company with a steady flow of announcements and a five-figure monthly budget, which wants an earned-media desk with a decade of editor relationships and will insist on a contract that defines “meaningful media hit”, the price of one, and the exit. Who should not: anyone who needs a number before a call, anyone buying a single release, and anyone who reads “3.12B online readership” as 3.12 billion readers.

FAQ

How much does MarketAcross cost?

MarketAcross publishes no prices. Its Clutch profile lists a $10,000+ minimum project and $150 to $199 an hour, and its nine Clutch reviewers disclosed budgets of $10,000 to $49,999 (four) and $50,000 to $199,999 (four). The agency bills on a “Results Based Retainer”, in its words “you pay for media coverage”, so the price of a defined set of placements is what a proposal will contain.

Who owns MarketAcross?

Its four co-founders, Nadav Dakner, Elad Mor (CEO), Itai Elizur and Ofir Englin, run it from Tel Aviv, and the About page says it “operates as part of the InboundJunction Media Group” with the InboundJunction agency, the Chainwire wire and the BlockBuilders venture fund. Tracxn records no outside funding. The website terms name InboundJunction as the operator, under Israeli law.

Is MarketAcross the same company as Chainwire?

They are sister companies with the same founders. MarketAcross launched Chainwire in October 2020 (“Chainwire will be powered by MarketAcross”), Chainwire’s legal owner is Media Fuse Ltd, and ten people including all three Chainwire co-founders appear on both team pages. MarketAcross lists Chainwire as a group company on its About page and uses it inside its campaigns; our Chainwire review covers the wire’s prices and terms.

Is MarketAcross legit?

Yes. The site has been captured continuously since September 2014, the office address and phone number on Clutch match the 2017 site, nine Clutch reviews are signed by named executives at projects such as Upland, Orbs and Public Mint, and the case studies link to public coverage reports. What you will not find is a price, a service contract or a Trustpilot page, and the homepage’s “crypto-natives since 2014” claim is contradicted by its own archived pages, which show a general SEO and PR firm until 2017.

Does MarketAcross guarantee coverage?

Its homepage says “We guarantee results” and that “finishing a month with no meaningful media hits simply doesn’t exist”, and its billing model is that you pay for coverage delivered rather than for time. No outlet, count or definition of a “meaningful media hit” is published; those live in the proposal. For guaranteed placement on a fixed number of outlets, the group sells Chainwire, from $1,399 a release.

What is MarketAcross’s refund policy?

None is published. The only legal text on the site is a website terms-of-use, effective 1 September 2025, which excludes liability, licenses anything you submit through the forms, and sends disputes to the courts of Tel Aviv. Refunds, cancellation and notice periods will be whatever the signed proposal says, so read that before paying a results-based retainer.