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Category · 5 posts

Category: Programmatic

Header bidding, server-side auctions, SSPs, DSPs, and the plumbing that decides which ad shows up on the page.

September 18, 2026

Publisher approval requirements at ten crypto ad networks, verified

We read the publisher terms, approval criteria and application pages at ten crypto ad networks: the traffic floors, the KYC, the payout minimums. Seven doors open on stated conditions. At the other three, the publisher program exists only in the marketing.

10 min
September 15, 2026

Cointraffic vs Coinzilla: managed muscle or self-serve control

Cointraffic vs Coinzilla, no stake in either: a €3,000 managed entry against a €100 self-serve floor, a public rate card against login-gated packages.

8 min
September 8, 2026

Crypto ad network payouts and minimums, compared and verified

Advertiser minimums from $10 to $10,000 and every publisher payout floor, re-verified at the source — including numbers quietly removed from networks' sites.

8 min
September 1, 2026

Coinzilla vs Bitmedia: premium placements or targeting depth

Coinzilla vs Bitmedia, compared with no stake in either: entry price, inventory, pricing models and publisher terms — every number from their own documents.

5 min
August 25, 2026

Wallet-level targeting: what crypto ad networks are actually selling

'Wallet targeting' means three different mechanisms with different accuracy, prices and privacy costs. What each is and how to buy it without being the product.

5 min