Slise vs Cointraffic: $5,000 and an invoice against €3,000 and a dashboard, a wallet one sells and the other calls a red flag, and what Slise’s own blog gets wrong about Cointraffic
Slise sells a connected wallet by invoice from $5,000; Cointraffic sells 700+ crypto sites from €3,000 off a rate card. Contracts and refunds, read 13 Nov 2026.
Slise and Cointraffic sell to the same advertiser and agree on almost nothing, starting with what the ad should sit next to. Slise places a leaderboard inside the dApp where a wallet is already connected and sells it through a contact form, an agreement and an invoice against a $5,000 contract minimum. Cointraffic sells banners, native units, pop-unders and press releases across what it calls “700+ manually vetted blockchain publishers”, Cointelegraph and Etherscan among them, through a sign-up form, a dashboard and a rate card, with a €3,000 deposit for a managed campaign and €500 on its marketplace. One difference is written into Cointraffic’s own rules: a site that asks visitors to connect a wallet “will not pass review” for its premium placements, and a connected wallet is the whole of what Slise sells. Slise’s blog, for its part, files Cointraffic among the “Web2 ad networks” that are “notoriously lenient with token offerings and gambling ads”; Cointraffic’s rules for its top sites say gambling needs a licence and gambling terms on banners are not allowed. We read both sets of documents again on 13 November 2026, the contracts, the FAQs, the rate card, the sales pages, the one Trustpilot profile that exists and the blog post, and set them side by side below. Our Slise review and Cointraffic review hold the long versions; Slise against the other doors is in Slise vs Coinzilla, Slise vs Bitmedia and Slise vs A-ADS.
Key points
- The door: Cointraffic’s FAQ sets “€3,000 – minimum per managed advertising campaign (banner, native, pop-under).” and adds “There are no lower deposit tiers.”, while its marketplace page says “The minimum budget to start advertising is €500 for CPM campaigns”; the account opens itself, and approval takes “a couple of minutes during the working hours”. Slise’s launch-offer FAQ says “Our minimum starting budget is $500.”, its terms say “minimum campaign budget: $5,000”, the only way in is a contact form, and app.slise.xyz answered “Not authorized” on 13 November 2026.
- The wallet: Slise targets “wallet-specific Web3-personas, chains, and wallet activity” and shows the ad to a user whose wallet is connected. Cointraffic’s requirements for its top premium sites say “Wallet connection requirement is a red flag.” and that such a site “will not pass review”.
- Unspent money: Slise’s clause 9 says “All payments by Advertisers are considered final and non-refundable.”, idle balances can be forfeited after six months, and the company’s liability is capped at five dollars. Cointraffic keeps the first minimum deposit, which is “non-refundable and subject to being spent in full on the Platform”, refunds the rest minus “a 15% administrative fee”, and after 150 idle days charges EUR 50 a month until the balance is gone.
- Price: Slise sells CPM, “discounted CPM rates under $10” on the launch offer and “$6-7” in a case study, agreed before the invoice. Cointraffic publishes bands, display “from ~€6 CPM, typically €8–€9, up to ~€11 on premium Tier-1 placements”, native “€6–€8”, pop-under “€1–€3”, and a rate card that starts Cointelegraph at €500 and CoinMarketCap at €20,000.
- Reviews: Cointraffic scores 4.1 out of 5 from 22 Trustpilot reviews, 17 of them five-star and 3 one-star, with three reviews in the last twelve months and a company reply under every review on the first page. Slise has no Trustpilot profile and no independent review we could find. Our scores stand at 5.5/10 for Slise and 7.5/10 for Cointraffic.
The short answer
For most advertisers, Cointraffic. It is the network you can price before you talk to anyone: a rate card with site names and euro figures on it, three CPM bands in the FAQ, a deposit tier for each campaign type, a refund procedure with a fee you can calculate and a self-serve dashboard that the FAQ says anyone can use “within several minutes”. The trade is that the door is €3,000 for a managed campaign, the first deposit is spent or lost, the audience is a reader of crypto sites rather than a connected wallet, and the sales pages are more generous than the FAQ in several places we list below. Slise is the better network for one job, reaching a user whose wallet is connected to the application the ad is in, and it sells that job the old way: a contact form, an agreement, an invoice, $500 on the FAQ and $5,000 in the terms, a publisher list on request and a human on the campaign. The two networks also disagree about each other. Slise’s blog treats Cointraffic as Web2 traffic that will take anything; Cointraffic’s rules for its best placements turn away the very sites Slise is built on. Our Cointraffic review scores it 7.5/10 and our Slise review 5.5/10, and nothing we read on 13 November 2026 moves either.
What each network actually sells
Slise sells the inside of the dApp. Its launch-offer page describes “banner ads in our network of dApps that include advanced DeFi protocols, NFT analytics tools, blockchain explorers, and Web3 gaming platforms”, and the pitch is that the person seeing the ad has a wallet connected at that moment, which the page calls “extra premium traffic”. Targeting is built from that wallet: “wallet-specific Web3-personas, chains, and wallet activity” on the launch offer, and “Pick web3 personas, create lookalike audiences and reach targeted list of wallets” on the homepage, which calls the inventory the “Top 2% crypto-traffic you can find”. The inventory is the product and the inventory is not published; the FAQ says “Yes, we can share our publisher list upon request.” Two formats are listed, “728 x 90 – Leaderboard” and “270 x 90 – Mobile Banner”, static or animated, and the model is one: “Currently we operate on a CPM basis.” The mechanics of wallet-based buying are in our wallet-level targeting explainer.
Cointraffic sells the crypto press. Its homepage promises “direct access to Cointelegraph, Etherscan, CoinGecko, and 700+ manually vetted blockchain publishers where your investors already research”, the about page counts “700+ vetted crypto websites” and “1B+ monthly impressions” for a company “founded in 2014 and based in Tallinn, Estonia”, and the pop-under page counts “700 million impressions monthly since 2014”. There are four things to buy. Display banners in six desktop and mobile sizes, native units, pop-unders described as “25M+ daily popunder impressions” with targeting “by country, device, OS, and browser”, and press releases pushed “across 300+ blockchain publications”. The marketplace is where the inventory gets names and prices: on 13 November 2026 its rate card listed Cointelegraph.com from €500, Investing.com from €450, Solscan.io and Bscscan.com from €1,875, BeInCrypto.com from €1,500, Etherscan.io from €2,625, Blockchair.com from €7,400 and CoinMarketCap from €20,000, each with a monthly traffic figure and its top three countries beside it. Targeting is by site, country, device and format; there is no wallet in any of it, and the next section explains why that is a rule rather than a gap. What that marketplace looks like against the other self-serve storefronts is in our marketplaces comparison.
The wallet: what one sells and the other turns away
Cointraffic’s FAQ on its top premium websites lists the rules every advertiser must meet before CoinMarketCap, the Etherscan suite, CoinGecko, Dextools or Watcher.guru will run a banner. One of them reads, in full: “Wallet connection requirement is a red flag. If your website requires users to connect a crypto wallet to interact with it, this is considered a potential security threat – especially for new or unverified projects – and will not pass review.” The same list says “Landing destination must be a website. Telegram channels and social media pages are not accepted anywhere in this list.”, “Projects with a history of scams are not accepted – regardless of project type or industry.” and that HYIP schemes “are always rejected”. The table under it marks CoinMarketCap and the Etherscan suite as needing pre-approval, marks a gambling licence as required on every row, and puts “Not allowed” under gambling terms on banners for each site.
Read that beside Slise’s offer. Slise’s publishers are “advanced DeFi protocols, NFT analytics tools, blockchain explorers, and Web3 gaming platforms”, the user is one with “wallets” connected, and the case studies are a wallet-infrastructure provider, a crypto-spending service and a hardware-wallet comparison. A protocol whose front end asks for a wallet connection, which is to say most of the advertisers Slise is built for, is the kind of landing page Cointraffic’s premium sites will not approve, although the rule is written for those named sites and the rest of the network is governed by the general terms. The two networks are not two prices for the same audience; they are two different ideas about what a crypto advertiser is. Slise’s own terms draw a line too, further out: content must “not promote scams, unlicensed investment schemes, or token offerings without adequate disclosures”, and “For token-based projects, offer public access to smart contracts and sufficient trading liquidity”. Cointraffic’s advertiser terms, in their section on banner content, forbid “promotions placing bonuses or discounts as a main massage of ad or offering bonuses higher than 50% in case of pre-sale of Tokens and higher than 30% in case of sale of Tokens”, promotions that use the words invest and buy “in connection with a timer or bonuses / discounts”, and “statements that the Client’s project is not scam”, spelling included. Neither network is the free-for-all the other’s marketing implies.
Two contracts, two jurisdictions
Slise’s terms, effective 28 November 2025, are a public offer by Web3 Media Ventures Limited, “a company incorporated and registered in the Republic of Seychelles with company number 239979”, with a correspondence address at Room 1404, 14/F, Blissful Building, 243–247 Des Voeux Road Central, Sheung Wan, Hong Kong. “These Terms are governed by the laws of Hong Kong SAR.” and “All disputes shall be resolved by arbitration under HKIAC Rules.” Slise’s privacy policy names a third entity, Slise Inc., that appears in neither the terms nor the footer, and the same Hong Kong room is the correspondence address of A-ADS, as our Slise vs A-ADS head-to-head found.
Cointraffic’s two contracts are older and more specific. The terms for advertisers carry an effective date of 7 June 2019 and define “we” as “Cointraffic OÜ, registry code 14112292”; the terms for publishers are dated 26 November 2018. Both give the address “Cointraffic OÜ, Liivalaia 13, 10118, Tallinn, Estonia.” and a phone number, and both send disputes to the same place: “Any dispute arising out or in connection with the Agreement will be finally settled by the Arbitration Court of the Estonian Chamber of Commerce and Industry in Tallinn”, in English, before a single arbitrator. The advertiser terms also promise that “Our support team will get back to you within 48 working hours.” Being an EU company has one practical consequence that the FAQ spells out: “If you are an individual residing in the EU, we will charge VAT at the rate applicable in your country.”, and a company “registered in the EU” with a VAT number in its profile pays zero. Slise’s terms do not mention tax at all. The clauses to look for in any of these contracts are in our terms red-flags guide.
Getting in: $5,000 and an invoice against €3,000 and a sign-up form
Slise has no public sign-up for advertisers. The launch-offer FAQ describes the route: “reach out to us and tell us about your requirements. After that we’ll send you an agreement and an invoice”. The same FAQ says “Our minimum starting budget is $500.”; clause 4.2 of the terms says “Prepayment is required; minimum campaign budget: $5,000.” The FAQ also says “Yes, we have a self-serving dashboard”, but the dashboard at app.slise.xyz showed us only the words “Not authorized” on 13 November 2026, and the site has no /pricing, /advertisers, /publishers or /about page at the time of writing, each answering not found. Payment is by “bank transfers, major cryptocurrencies (USDT, USDC, ETH, BTC)”, and “Typically campaigns run for 1-4 weeks”. There is no identity check in the terms; the audit clause for publishers asks for “Google Analytics data, advertising spend records, or proof of legitimate traffic sources”, which is a traffic check, not a passport.
Cointraffic’s door has a form behind it and a number on it. The getting-started FAQ: “With the help of our self-service tool, anyone can start serving ads or monetize Cryptocurrency website within several minutes.” The deposit FAQ sets the tiers: “€3,000 – minimum per managed advertising campaign (banner, native, pop-under).”, “€5,000+ – recommended for a meaningful test that delivers statistically useful results.”, “€1,500 – minimum for press-release-only campaigns.”, and then “There are no lower deposit tiers. Your deposit funds your campaign budget, and any unused amount stays on your balance.” The marketplace page, written for a different reader, says “The minimum budget to start advertising is €500 for CPM campaigns” and “Fixed placements start from €670, depending on the publisher and placement duration.”, and that “Most advertisers start with €2,000-€5,000 campaigns”. The daily floor is “€50 (Euros)” per campaign, and “for two formats, your daily consumption would be at least €100 (Euros) per day”. Money goes in by “Bank wire”, “Credit card” or “Crypto via CoinGate”; wires take “between 1-4 business days”, crypto “up to 1 day”, and “Payments made with Visa and Mastercard are instant.” Everything is “billed in EUR”. Moderation is human and quick: “all the advertising campaigns are being checked manually prior to the launch”, and “It usually takes a couple of minutes during the working hours to approve a campaign”; the marketplace says “Most campaigns are approved within 24-48 hours.” No identity document is asked of advertisers; publishers are another matter, below. How the rest of the field handles the same gate is in our KYC comparison, and the daily floors across networks are in our minimum-daily-budgets comparison.
The manager question is answered twice. The homepage says “Every advertiser gets a dedicated account manager at Cointraffic”, and the advertisers page sells “A three-person expert team” of account manager, creative designer and copywriter inside the €3,000. The Cointraffic 6.0 announcement on the company blog sells the opposite: “a fully self-service ad platform, giving advertisers complete control over campaigns, budgets, and analytics without needing a manager.” Both are true at once, which is the useful reading: the €3,000 buys the people, the €500 marketplace buys the dashboard, and the FAQ on managers promises only that “Our managers will be happy to help you with any issue” by live chat or email. Slise has one answer, a person, and no second door. The full pricing structure of the Estonian network, tier by tier, is in our Cointraffic pricing guide.
What the contracts do with money you do not spend
Slise’s clause 4.2 says “All payments are non-refundable unless agreed otherwise.” and clause 9 removes the “unless”: “All payments by Advertisers are considered final and non-refundable.”, then “Refunds may only be issued if the Platform initiates termination of services.” Clause 4.3 is the one route to money back, “Platform may terminate with 24 hours’ notice and refund unused balances.”, which is Slise’s decision, not yours; your own exit is “Advertisers may request account deletion with 14 days’ notice.” with nothing said about the balance. The balance has a clock: “Accounts inactive for 6 months may be deactivated and residual funds forfeited unless an extension is granted.” Clause 13 prices the company’s whole exposure: “Maximum liability of the Company is limited to five USD ($5.00).”
Cointraffic writes the refund down as a procedure. The FAQ: “the funds in the amount of the Minimum Deposit, which were paid for the first time to the account, are considered non-refundable and subject to being spent in full on the Platform. Any remaining balance beyond this amount is eligible for a refund.” Then: “a 15% administrative fee will be deducted from the refundable amount”, the money goes “back to the same payment method and account used for your most recent payment”, you sign a “Refund Request Form”, and “we will process your refund within 1-7 business days.” Section 6.3 of the terms adds the conditions: a refund after the agreement ends must be asked for “within 30 days after the termination of the Agreement, provided that the amount of your unused Account balance is at least EUR 50”. The display-ads sales page says only “Unused budget rolls forward or refunds on request.”, with no fee and no first-deposit rule, which is the page to ignore. Idle money has its own schedule, in section 3.2: after “150 consecutive calendar days” the account is inactive, “an inactive account fee in the amount of EUR 50 will be deducted from your Account balance on the first day of the following month”, the fee rises by “a multiplier of 1.5” every three further months, and once the balance falls below the fee a thirty-day deactivation warning goes out, after which the account “will be deleted without the option to restore it”. Section 7 says the same thing shorter: “If you leave your Account balance unused for 150 consecutive days”, the network “may process your Account balance to zero”. The limitation-of-liability section excludes “ANY SPECIAL, PUNITIVE, INCIDENTAL, INDIRECT OR CONSEQUENTIAL DAMAGES OF ANY KIND” and names no figure; the remedies clause makes the network’s “sole liability” a refund for services that did not conform. So: Slise keeps everything and caps its exposure at five dollars; Cointraffic keeps the first deposit and 15% of the rest, and leaves its exposure undefined. How the other networks treat the same question is in our refund-policies comparison.
Formats, targeting and the price per thousand
Slise prices in CPM and keeps the number soft. The launch offer says “we don’t take any service fee and currently offer discounted CPM rates under $10” against “the typical $30-40 that other Web3 platforms charge”, and “We operate on CPM basis, where the exact CPM depends on your campaign settings.” The case studies are the only printed figures: QuickNode at an “Average CTR — 0.46%” and “Average Cost per Click — $1.30”, COINSBEE at 0.58% and $1.15, Ledger versus Trezor with fifty-plus creatives tested. The launch offer claims a “Click Through Rate (CTR) of 0.3-0.4%” against an “industry average of 0.1%”, and lists its top ten countries as the United States, Nigeria, the United Kingdom, Singapore, Canada, Germany, India, Russia, Italy and France. There is no CPA: “Currently we operate on a CPM basis.” Tracking is a pixel and UTM parameters.
Cointraffic prints bands and then a rate card. The cost FAQ: “Cointraffic runs on a CPM (cost-per-mille) bidding model”, and “Because inventory is priced by auction, there is no single fixed rate”. The bands: “Display / banner ads: from ~€6 CPM, typically €8–€9, up to ~€11 on premium Tier-1 placements.”, “Native ads: from ~€6 CPM, typically €6–€8”, “Pop-under: from €1 CPM, typically €1–€3”. The display-ads sales page says “Typical rates: €2-8 CPM depending on targeting precision and publisher quality.”, a lower band than its own FAQ, and the casino page reports that “recent casino campaigns averaged €3.56 CPM on crypto-native mobile formats and €7.62 CPM on premium” placements. The advertisers page adds a third voice, “Transparent CPM rates negotiated directly with premium publishers. No bidding uncertainty”, for the managed product. Creatives are JPG, PNG or GIF “up to 300KB” on the banner page and “150KB for static banners and 500KB for HTML5” on the marketplace; HTML5 design is free “for campaigns €2,500+” on the banner page and at “€5,000 or more” on the display page and in the FAQ, with “a banner set costs €250” below that. The publisher side explains the price floor from the other end: “Cointraffic works exclusively with CPM only (cost per 1000 impressions served).” So Slise’s “under $10” and Cointraffic’s €8 to €9 for display land in the same place; the difference is that Cointraffic’s number is on a page and Slise’s is on an invoice. Where both sit against the rest of the market is in our CPM and CPC rates comparison.
The publisher side
Slise’s publisher clauses read like the agreement of a small managed network. Placements must “Maintain ad placements with at least 95% uptime.”; “Earnings are calculated monthly at the agreed CPM rate.” and “Payments are made in USDT (Ethereum ERC20), within 15 days after month-end.”, with “Minimum payout threshold applies; unpaid amounts roll over.” and no threshold printed. Sites must be on domains “registered for at least three (3) months prior to joining the Platform”, must not be “hosted on free domains or subdomains (e.g., Wix, Blogspot, Weebly)”, and must not be clones or mirrors. A suspended publisher who wants back in pays “an administrative restoration fee equal to 10% of unpaid earnings or $1,000 USD, whichever is lower”, with appeals reviewed “within thirty (30) calendar days”. There is no public application; the site has no publishers page.
Cointraffic’s publisher door is public and has a bar on it: “Your website must have a minimum unique visitor per month rate of 5,000 and above.”, no URL shorteners, no “third-level domains (like: example.blogspot.com or example.faucetfly.com)”, and the site must be “related to the cryptocurrency market and regularly updated”. The homepage says “Every publisher applies to join our network. Many of them get rejected.” Identity is checked, for a stated reason: “Yes, a KYC check is indeed required.”, meaning “the street name, house number, and postal code”, because “our system generates an automatic invoice once you request your earnings.” Money comes out in euros to one of two places: “BTC Wallet: You can choose to receive your commissions in Bitcoin (BTC) to your BTC wallet address. The minimum payment threshold for this option is €25.” and to a bank account, where “The minimum payment threshold for this option is €300.”, requested any time and sent “three times per week, on Mondays, Wednesdays, and Fridays.” The publisher terms give the network “up to 10 calendar days” to validate a request and “up to 5 calendar days” to pay, make the publisher bear “the transaction, payment and currency exchange fees”, and close any payment dispute after “sixty (60) calendar days”. The pop-under sales page tells a looser story, “Net-7 payment terms and a low €100 minimum withdrawal threshold”, and claims “€120,000+ to publishers every month”; the FAQ and the terms are the documents that govern. The wider choice for a site owner is in our publisher ranking.
What Slise’s own blog says about Cointraffic, checked against Cointraffic’s pages
Slise’s blog post on alternatives to Coinzilla, by Oleksii Sidorov and dated 10 July 2023, names Cointraffic once, in its first section: “The first alternative many consider is simply shifting budgets to other Web2 ad networks like Bitmedia or Cointraffic. On the surface, this seems logical. They operate on the same model, often even sharing similar publisher inventories, and they are notoriously lenient with token offerings and gambling ads.” A few lines later: “Also, they seem to have no limitations to working with token offerings and gambling ads.” and “As a result, they got used mostly for casinos and token pumps.” It is still the live text on 13 November 2026, and it describes a network that Cointraffic’s own pages do not. The premium-site rules require a gambling licence for every named site, forbid gambling terms on banners, turn away wallet-gated landing pages and projects “with a history of scams”, and reject HYIP schemes outright; the casino page says “Premium placements are available for licensed operators.” and that the account manager “configures it around the markets where you are licensed to operate”; the advertiser terms cap token-sale bonuses in an ad at 50% for a pre-sale and 30% for a sale and ban the timer-and-bonus pitch. Cointraffic does take casinos, with a dedicated casino page and a BC.Game case on it, and it does take token launches; it takes them with conditions that Slise’s post says do not exist. The one part of the sentence that holds is “Web2”: Cointraffic’s inventory is websites, and it says so. We made a similar point about Bitmedia’s rules in our Slise vs Bitmedia head-to-head, and the same post’s claim that A-Ads has no minimum deposit is taken apart in our Slise vs A-ADS head-to-head. Which networks will in fact run a casino, and on what paper, is in our iGaming networks guide.
Trustpilot, read properly
Cointraffic has a claimed profile at cointraffic.io: 4.1 out of 5 from 22 reviews on 13 November 2026, 17 five-star, no four-star, one three-star, one two-star and three one-star, with a company reply under every review on the first page. Three reviews arrived in the last twelve months, all in December 2025: a publisher paid three times “without any delay”, a three-star that reads in full “It works, but nothing special.”, and a five-star of one line. The one-stars are older and come from both sides of the network. A June 2024 advertiser writes “don’t advertise with them or you will lose your money”, and the company replies that it could not find a user by that name. A February 2024 publisher says the account was banned when the balance was ready to withdraw after a year and a half; the reply says the earnings were from fraudulent traffic and that reports with the IP addresses, impression counts and dates had been sent. A May 2023 publisher says income was cut; the reply says the eCPM “was stable for the entire period”. Twenty-two reviews in four years is a small sample for a network that says it works with 700 publishers, and the pattern inside it is the usual one, happy managed advertisers and unhappy publishers who were ruled fraudulent. Slise has no Trustpilot profile; the address for one answers not found, and we found no independent customer review of Slise anywhere. The quotes on its site are the three testimonials on the launch offer, one of which also appears on A-ADS’s site under a different name.
Side by side
| Slise | Cointraffic | |
|---|---|---|
| Company | Web3 Media Ventures Limited, Seychelles no. 239979; correspondence Room 1404, Blissful Building, Hong Kong | Cointraffic OÜ, registry 14112292, Liivalaia 13, Tallinn, Estonia; founded 2014 |
| Contract in force | Terms effective 28 November 2025 | Advertiser terms effective 7 June 2019; publisher terms 26 November 2018 |
| Where ads run | Inside dApps: DeFi front ends, explorers, NFT analytics, Web3 games; list on request | 700+ crypto websites; rate card with names and prices; pop-unders; press releases on 300+ outlets |
| How you start | Contact form, agreement, invoice | Self-serve sign-up and dashboard; managed campaigns with an account manager |
| Minimum | $500 on the FAQ; $5,000 in the terms | €3,000 managed; €1,500 press-release only; €500 marketplace CPM; fixed placements from €670 |
| Daily minimums | None printed | €50 per campaign; €100 for two formats |
| Pricing | CPM, “under $10”; $6–7 in a case study | CPM bidding; display €6–€11, native €6–€8, pop-under €1–€3; fixed placements on the rate card |
| Formats | 728×90 and 270×90, static or animated | Display in six sizes, native, pop-under, press release; HTML5 design free from €2,500 or €5,000 depending on the page |
| Wallet targeting | Yes: personas, chains, activity, lookalikes, wallet lists | No; wallet-gated landing pages fail review on premium sites |
| Other targeting | Location, device | Site, country, device, OS, browser, format |
| Identity check | None in the terms | None for advertisers; KYC address check for publishers |
| Payment in | Bank transfer, USDT, USDC, ETH, BTC | Bank wire, Visa/Mastercard, crypto via CoinGate; billed in EUR, VAT for EU individuals |
| Refunds | Final and non-refundable; only if Slise terminates | First minimum deposit kept; rest refundable minus 15% within 30 days of termination, if at least €50 |
| Idle balance | Forfeited after 6 months unless extended | After 150 days, €50 a month rising by 1.5× every 3 months, then deletion |
| Network fee | “we don’t take any service fee” | “No setup fees, no management fees”; 15% on refunds |
| Liability cap | $5.00 | No figure; consequential damages excluded |
| Approval | Not stated; campaign starts after payment and creatives | Manual, “a couple of minutes during the working hours”; 24–48 hours on the marketplace |
| Publisher entry | No public application | Public application; 5,000 unique visitors a month; KYC |
| Publisher payout | USDT ERC-20, monthly, within 15 days of month-end | EUR earnings; BTC from €25, bank from €300; Mon, Wed, Fri on request |
| Law and forum | Hong Kong SAR, HKIAC arbitration | Estonia; Arbitration Court of the Estonian Chamber of Commerce and Industry, Tallinn |
| Trustpilot | No profile | 4.1 / 22, 3 one-star, 3 in 12 months |
| Our score | 5.5/10 | 7.5/10 |
Which door for which campaign
Take Slise when the target is a wallet, not a reader: a protocol launch that needs holders of a specific token, a chain migration aimed at the wallets already active on the old chain, a wallet or hardware product sold to people who have just connected one. It is also the network for a landing page that asks for a wallet connection, since that is normal inside a dApp and a red flag on Cointraffic’s premium sites. The budget must clear $5,000 by contract whatever the FAQ says, the money is gone once it is paid, and you will be dealing with a person rather than a dashboard. Ask for the publisher list before you sign, since the FAQ offers it, and ask which of the two minimums applies to you in writing. If the brief is wallet targeting with a self-serve door, our HypeLab vs Slise head-to-head covers the other in-dApp network.
Take Cointraffic when the brief names a site or a reader: an exchange, a tool, a token with a public team that wants to be seen on Cointelegraph, Etherscan or Investing.com at a price it can read before it pays; a licensed casino that wants the pop-under volume and the managed geo-targeting; a press release that needs 300 outlets and a manager to place it. Start on the marketplace at €500 if the site you want is on the rate card, go to the €3,000 desk if it is CoinMarketCap or the Etherscan suite and needs pre-approval, read the refund FAQ before the first deposit and treat that deposit as spent. Cointraffic against the other self-serve networks is in our Cointraffic vs Coinzilla head-to-head, Cointraffic vs Bitmedia and Cointraffic vs A-ADS, against the other wallet-targeting platform in Blockchain-Ads vs Cointraffic, and the networks that take less are in our Cointraffic alternatives guide.
The bottom line
One network sells the connected wallet by invoice, from $5,000 by contract, with every payment final and its own liability priced at five dollars; the other sells the crypto press by rate card, from €500 or €3,000 depending on the door, keeps the first deposit and refunds the rest less 15%, and prints its prices, its rules and its arbitration court for anyone to read. They are not substitutes. Slise’s blog calls Cointraffic a lenient Web2 network and Cointraffic’s rules call a wallet-gated site a red flag; each is describing the other’s customer. Buy Slise when you can name the wallets you want and can afford to be wrong. Buy Cointraffic when you want to see the site, the price and the bill before you commit, and read the FAQ rather than the sales page every time the two disagree, because the FAQ is the one that matches the contract. Both networks sit in our ranking of the best crypto ad networks in 2026, Cointraffic well above Slise, and the full field of in-dApp and wallet-targeting networks is in our Web3 ad networks ranking.
Slise vs Cointraffic FAQ
Which has the lower minimum, Slise or Cointraffic?
On paper, Slise, and in practice, Cointraffic. Slise’s FAQ says $500 and its terms say $5,000, and whichever applies arrives on an invoice after a conversation. Cointraffic’s FAQ says €3,000 per managed campaign with no lower tiers, €1,500 for a press-release-only campaign, and its marketplace page says €500 for a CPM campaign on a named site, which you can buy from the dashboard. A $500 Slise campaign exists only if Slise agrees to it in writing; a €500 Cointraffic campaign exists on the rate card.
Can I get a refund from Slise or Cointraffic?
From Slise, plan for no: the terms call every payment final and non-refundable, with a refund only if Slise ends the service itself, and inactive balances can be forfeited after six months. From Cointraffic, partly: the first minimum deposit is non-refundable and must be spent, anything above it can be refunded to the original payment method minus a 15% administrative fee after a signed form, within one to seven business days, and the terms require the request within thirty days of ending the agreement with at least €50 unspent. Leave a Cointraffic balance idle for 150 days and a €50 monthly fee starts eating it.
Does Cointraffic offer wallet targeting like Slise?
No. Cointraffic targets by publisher site, country, device, operating system, browser and format, over banners, native units and pop-unders on websites, so it cannot see a wallet. Its rules for premium sites go further and treat a landing page that requires a wallet connection as a security red flag that will not pass review. Wallet personas, chains, wallet activity, lookalikes and wallet lists are Slise’s product, sold inside dApps where the wallet is already connected.
What does a thousand impressions cost on each?
Slise quotes CPM “under $10” and printed $6–7 in one case study; the exact rate depends on the campaign settings and is agreed before the invoice. Cointraffic’s FAQ gives display from about €6, typically €8 to €9 and up to about €11 on premium Tier-1 placements, native €6 to €8 and pop-unders €1 to €3; its display sales page says €2 to €8, and its casino page reports averages of €3.56 and €7.62 for recent gambling campaigns. Fixed placements on the marketplace are priced per site, from €500 on Cointelegraph to €20,000 on CoinMarketCap.
Is Cointraffic lenient with token offerings and gambling ads, as Slise’s blog says?
Not on its own paper. Cointraffic’s premium-site requirements demand a gambling licence for every named site, forbid gambling terms on banners, reject projects with a history of scams and HYIP schemes, and refuse wallet-gated landing pages; its casino page reserves premium placements for licensed operators; its advertiser terms cap token-sale bonuses in ads at 50% for a pre-sale and 30% for a sale. It does accept casinos and token launches, under those conditions. Slise’s terms have their own line, no token offerings “without adequate disclosures” and public smart contracts with “sufficient trading liquidity”.
Which is better for a publisher?
Cointraffic, if the site qualifies: a public application, a bar of 5,000 unique visitors a month, a KYC address check, euro earnings paid in bitcoin from €25 or to a bank from €300 on Mondays, Wednesdays and Fridays, and a contract that gives the network up to fifteen days to validate and pay. Slise pays USDT on Ethereum within fifteen days of month-end at an agreed CPM, but it takes dApps with a connected wallet rather than websites, publishes no application and prints no payout threshold.
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Cointraffic
7.5/10
Premium crypto inventory and the friendliest payouts in the niche — three doors in, from €500 marketplace to €3,000 managed.
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Slise
5.5/10
The most Web3-native targeting in the niche — behind a $5,000 door and a $5 liability cap.
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A-ADS
7/10
The 2011 original — still anonymous, still cookie-less, still paying in BTC every day.
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Bitmedia
6.5/10
The Web3 ad veteran with deep targeting — and a thinning footprint on premium crypto media.
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Coinzilla
9/10
The default choice in crypto advertising — quietly displacing older rivals.
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HypeLab
7/10
Ads where the wallets already are — the most engineering-dense young network in the niche.
Sources
The figures above come from these pages, published by the companies themselves unless noted. "Checked" is the date we last read each page.
- Slise Terms of Service, effective 28 November 2025: Web3 Media Ventures Limited (Seychelles 239979), Room 1404 Blissful Building, $5,000 minimum (4.2), non-refundable (9), 6-month forfeiture, $5.00 liability cap, content rules on token offerings, Hong Kong law and HKIAC checked 13 Nov 2026
- Slise launch offer and FAQ: dApp inventory, wallet personas and chains, CPM under $10, CTR 0.3-0.4%, 728x90 and 270x90, $500 minimum starting budget, agreement and invoice, payment methods, publisher list on request checked 13 Nov 2026
- Slise homepage: Top 2% crypto-traffic, personas, lookalikes and wallet lists, testimonials, maads banner checked 13 Nov 2026
- Slise case studies: QuickNode 0.46% CTR / $1.30 CPC, COINSBEE 0.58% / $1.15 / CPM $6-7, Ledger vs Trezor 50+ creatives checked 13 Nov 2026
- Slise contact form, the only advertiser entry point checked 13 Nov 2026
- Slise privacy policy naming Slise Inc. checked 13 Nov 2026
- Slise dashboard, answered “Not authorized” on 13 November 2026 checked 13 Nov 2026
- Slise /pricing, not found at the time of writing checked 13 Nov 2026
- Slise /advertisers, not found at the time of writing checked 13 Nov 2026
- Slise /publishers, not found at the time of writing checked 13 Nov 2026
- Slise /about, not found at the time of writing checked 13 Nov 2026
- Slise blog, Oleksii Sidorov, 10 July 2023: Bitmedia and Cointraffic as Web2 ad networks “notoriously lenient with token offerings and gambling ads” checked 13 Nov 2026
- Trustpilot slise.xyz: no profile (not found) checked 13 Nov 2026
- Cointraffic home page: 700+ manually vetted blockchain publishers, 1B+, dedicated account manager for every advertiser, self-serve platform, 25M+ daily pop-under impressions, 150+ crypto apps, “Many of them get rejected”, campaigns live within 24 hours on weekdays checked 13 Nov 2026
- Cointraffic about page: founded 2014, Tallinn, Cointraffic OÜ registry 14112292, 700+ vetted crypto websites, 1B+ monthly impressions checked 13 Nov 2026
- Cointraffic advertisers page: €3,000 minimum for managed campaigns, three-person team, negotiated CPM rates checked 13 Nov 2026
- Cointraffic publishers page: 5,000+ monthly visitors, withdrawal from €25 (BTC) or €300 (bank), press releases at a set fee checked 13 Nov 2026
- Cointraffic marketplace: rate card (Cointelegraph from €500, Investing.com €450, Solscan and Bscscan €1,875, BeInCrypto €1,500, Etherscan €2,625, Blockchair €7,400, CoinMarketCap €20,000), minimum €500 for CPM campaigns, fixed placements from €670, approval 24–48 hours, creatives 150KB static / 500KB HTML5 checked 13 Nov 2026
- Cointraffic display-ads page: “Typical rates: €2-8 CPM”, no setup or management fees, “Unused budget rolls forward or refunds on request”, free HTML5 design at €5,000+, banner set €250 below that checked 13 Nov 2026
- Cointraffic banner page: files up to 300KB, free HTML5 design for campaigns €2,500+ and €5,000+ checked 13 Nov 2026
- Cointraffic native ads page checked 13 Nov 2026
- Cointraffic pop-under page: €3,000 minimum deposit, €1-5 CPM, 150 countries, 700 million impressions monthly since 2014, publishers “Net-7 payment terms and a low €100 minimum withdrawal threshold”, €120,000+ to publishers every month checked 13 Nov 2026
- Cointraffic casino page: €3,000 deposit, recent casino campaigns €3.56 CPM (crypto-native mobile) and €7.62 CPM (premium), premium placements for licensed operators, BC.Game case checked 13 Nov 2026
- Cointraffic press-release page: 300+ verified crypto publications checked 13 Nov 2026
- Cointraffic deposit FAQ: €3,000 per managed campaign, €5,000+ recommended, €1,500 press-release-only, “There are no lower deposit tiers”, bank wire, card or crypto via CoinGate, billed in EUR checked 13 Nov 2026
- Cointraffic daily budget FAQ: €50 per campaign, €100 a day for two formats checked 13 Nov 2026
- Cointraffic starting budget FAQ: 50 EUR daily, 3,000 EUR deposit, 1,500 EUR press release checked 13 Nov 2026
- Cointraffic cost FAQ: CPM bidding; display from ~€6, typically €8–€9, up to ~€11; native €6–€8; pop-under €1–€3; free HTML5 banners at €5,000+ checked 13 Nov 2026
- Cointraffic refund FAQ: first Minimum Deposit non-refundable and spent in full, 15% administrative fee, same payment method, signed Refund Request Form, 1–7 business days checked 13 Nov 2026
- Cointraffic payment methods FAQ: bank wire 1–4 business days, Visa/Mastercard instant, crypto via CoinGate up to 1 day, billed in EUR, VAT for EU individuals checked 13 Nov 2026
- Cointraffic VAT FAQ: 0% outside the EU and for EU companies with a VAT number, local rate for EU individuals checked 13 Nov 2026
- Cointraffic currency FAQ: other currencies converted to EUR by the recipient bank checked 13 Nov 2026
- Cointraffic approval FAQ: manual check, “a couple of minutes during the working hours”, longer at weekends checked 13 Nov 2026
- Cointraffic manager FAQ: managers via live chat and email checked 13 Nov 2026
- Cointraffic premium-site requirements: website landing pages only, “Wallet connection requirement is a red flag”, no scam history, HYIP rejected, pre-approval for CoinMarketCap and the Etherscan suite, gambling licence required, gambling terms not allowed on banners checked 13 Nov 2026
- Cointraffic marketplace FAQ: exclusive placements on Etherscan, Blockchair, BeInCrypto, The Defiant, CryptoCompare, Coin360, Crypto-Insiders checked 13 Nov 2026
- Cointraffic getting-started FAQ: self-service tool, “within several minutes” checked 13 Nov 2026
- Cointraffic payment model FAQ: banners on CPM checked 13 Nov 2026
- Cointraffic FAQ: budget can be reallocated between campaigns checked 13 Nov 2026
- Cointraffic press-release FAQ: 300+ media outlets, manual placement checked 13 Nov 2026
- Cointraffic publisher acceptance FAQ: crypto-related, brand-safe, 5,000 unique visitors a month, no shorteners or third-level domains checked 13 Nov 2026
- Cointraffic publisher KYC FAQ: “Yes, a KYC check is indeed required”; street name, house number and postal code checked 13 Nov 2026
- Cointraffic publisher payment terms FAQ: earnings in EUR; BTC wallet from €25, bank account from €300; requested any time, paid Mondays, Wednesdays and Fridays checked 13 Nov 2026
- Cointraffic payout schedule FAQ: three times per week checked 13 Nov 2026
- Cointraffic publisher FAQ: “Cointraffic works exclusively with CPM only” checked 13 Nov 2026
- Cointraffic advertiser terms (Cointraffic OÜ, registry 14112292, Liivalaia 13, Tallinn; effective 07.06.2019): 3.2 inactive after 150 days → EUR 50 monthly fee ×1.5 every three months → 30-day warning and deletion; 4.2 banner content rules incl. token-sale bonus caps; 6.3 refunds within 30 days of termination, unused balance ≥ EUR 50, first Minimum Deposit non-refundable; 7 balance to zero after 150 idle days; 11 no consequential damages; 17 Estonian Chamber of Commerce arbitration; support within 48 working hours checked 13 Nov 2026
- Cointraffic publisher terms (effective 26.11.2018): EUR 25 threshold; up to 10 calendar days to validate and 5 to pay; publisher bears transaction and exchange fees; 60-day dispute window; Artificial Traffic definition; withholding on fraud; Estonian arbitration checked 13 Nov 2026
- Cointraffic 6.0 self-service announcement: complete control “without needing a manager” checked 13 Nov 2026
- Trustpilot cointraffic.io: 4.1 across 22 reviews (17 five-star, 0 four, 1 three, 1 two, 3 one-star), claimed, company reply under every first-page review, three reviews in the twelve months to 13 November 2026 (all December 2025) checked 13 Nov 2026
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